TSG Consumer Partners has partnered with Sam Wolf, the founder of LuckyVitamin.com, to acquire LuckyVitamin from GNC Holdings. GNC acquired LuckyVitamin.com in August 2011. Mr. Wolf continued to lead LuckyVitamin under GNC ownership.
“Sam is an industry innovator who has built the leading online destination for consumers dedicated to healthy living,” said Michael Layman, Managing Director at TSG. “Under Sam’s leadership, the company has grown from a family-owned health food and wellness store into a global e-commerce destination for natural products, and we are thrilled to support the company’s ongoing mission of helping people maintain a healthy lifestyle.
LuckyVitamin is an online retailer of natural and organic wellness products, information and support offering over 40,000 branded and private label products including vitamins and nutritional supplements, natural and organic foods, sports and fitness nutrition, beauty, skincare, pet and natural home. LuckyVitamin was founded in 2005 and is headquartered near Philadelphia in Conshohocken, PA (www.luckyvitamin.com).
“TSG has invested in and nurtured countless world-renowned consumer products brands, including many health and wellness brands, as well as best-in-class e-commerce businesses. They are an ideal partner and I am confident their strategic support will be invaluable as we drive the accelerated growth of our business,” said Mr. Wolf. “This company’s roots date back to the pharmacy my grandfather built more than sixty years ago, and I am excited and proud to be reinvesting in the business that means so much to me. Importantly, we anticipate that this new investment will enable us to expand our reach helping more people to live healthier and support the continued growth of our wonderful partner brands that help make LuckyVitamin a go-to source for customers.”
TSG Consumer Partners makes control and non-control investments of $15 million to $100 million in companies with EBITDAs of $3 million to $50 million where there is an opportunity to create value by extending brand, expanding distribution and improving operations. Sectors of specific interest include the food, beverage, restaurant, beauty, personal care, household, apparel & accessories, and ecommerce sectors. The firm has $5 billion of assets under management and is headquartered in San Francisco (www.tsgconsumer.com).
GNC Holdings (NYSE:GNC) is a Pittsburgh-based retailer of health and nutrition related products, including vitamins, supplements, minerals, herbs, sports nutrition, diet, and energy products (www.gnc.com).
Imperial Capital (www.imperialcapital.com) was the financial advisor to TSG on this transaction.
© 2017 Private Equity Professional | October 9, 2017
