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February 9, 2026

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meat jerky products

Insignia Enters Jerky Market

May 24, 2017 by John McNulty

Insignia Capital Group has acquired Tillamook Country Smoker, a third-generation, family-owned provider of branded meat snacks. Several family shareholders of the company participated in the transaction alongside Insignia.

Tillamook Country Smoker (TCS) manufactures and distributes hardwood-smoked jerky, meat sticks and other meat snack products primarily through the convenience and grocery retail channels.  The company was founded in 1975 by the Crossley, Smith, and Gienger families and is based in Bay City, OR (www.tcsjerky.com).

“We are thrilled to partner with the Insignia team in this exciting next phase of the company’s growth.  We chose Insignia as our partner based on their demonstrated operational and strategic expertise as well as their shared vision for our brand and our community,” said Dick Crossley, a founder of the company.

“TCS has an outstanding track record of growth and a selection of high-quality, clean-label products.  We are very excited to welcome the company into our portfolio,” said David Lowe, CEO of Insignia.  “This investment expands Insignia’s footprint in the food sector into the large and growing meat snacks market.  We plan to leverage our food investment experience and synergies with our other salty snack investments, Truco Enterprises and Century Snacks, to significantly accelerate growth.  We also plan to make significant investments in operations that we expect will drive value for all stakeholders.”

Insignia Capital Group invests in lower middle-market companies that have from $5 million to $30 million of EBITDA. Sectors of interest include business services, consumer, and healthcare. The firm is based near San Francisco in Walnut Creek, CA (www.insigniacap.com).

Seattle-based Cascadia Capital (www.cascadiacapital.com) was the financial advisor to Tillamook Country Smoker.

© 2017 Private Equity Professional | May 24, 2017

Filed Under: New Platform, Transactions Tagged With: meat jerky products

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