Coral Tree Partners has closed a minority investment in Innovative Artists Entertainment (IAE), a full-service talent agency. Coral Tree’s investment is the first-ever institutional investment in IAE.
Innovative Artists Entertainment represents actors, writers, directors, comedians, and other creative professionals in the television, film, theater, and live events sectors in the following categories: talent, literary, production, unscripted, comedy, appearance, broadcast, voiceover, commercial, and endorsement. IAE was founded in 1982 by CEO Scott Harris and Howard Goldberg and is headquartered in Santa Monica, California, with an additional office in New York City.
“I have been proud to lead our agency through these decades as a competitive, independent talent agency,” said Mr. Harris. “We have always navigated the ever-evolving entertainment business, whether against the backdrop of a pandemic, multiple work stoppages, or the technological and creative progress of our industry. Our partnership with Will and the team at Coral Tree represents the next step in enabling us to continue to grow with maximum momentum and invigoration, while continuing to focus on our core mission of providing exceptional client service.”
“We are grateful to be entering into a true strategic relationship with Innovative at the agency’s exciting growth stage,” said Will Wynperle, a founder and partner at Coral Tree. “We have long admired Innovative’s unwavering commitment to client representation and are grateful to partner closely with Scott and the agency’s senior management team. Together, we look forward to driving growth while keeping the focus on client representation first and foremost with an eye on 360-degree client service. At this time of unprecedented demand for premium content, Innovative is uniquely poised for long-term success.”
Monroe Capital (NASDAQ: MRCC) was the sole lead arranger and administrative agent on a senior credit facility for IAE to support Coral Tree’s investment. Monroe provides senior and junior debt financing to middle-market businesses, special situation borrowers, and private equity sponsors. Investment types include unitranche financings; cash flow, asset-based, and enterprise value-based loans; and equity co-investments.
Monroe’s investment in IAE aligns with its sports, media & entertainment vertical, led by Managing Directors Matthew Rosenberg and Ben Marzouk, which focuses on funding companies engaged in the media, representation, and live event ecosystems. Monroe was founded in 2004 and is headquartered in Chicago with 10 additional offices throughout the United States and Asia.
Coral Tree Partners invests from $15 million to $100 million in companies operating in the media, entertainment, and communications sectors. The firm closed its inaugural fund, Coral Tree Partners LP, with $470 million of capital. The fund was oversubscribed above its original hard cap and exceeded its target of $350 million. Coral Tree was founded in 2022 by Will Wynperle and Alan Resnikoff—both former partners of Shamrock Capital—and is headquartered in Los Angeles.
Houlihan Lokey was the financial advisor to IAE on this transaction.
© 2025 Private Equity Professional | April 25, 2025
