Graham Looks to Corner the Cookie Market
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Graham Looks to Corner the Cookie Market

Commercial Bakeries’ purchase of Hollandia Bakeries follows its May 2024 acquisition of Ohio-based Imagine Baking

Commercial Bakeries specializes in specialty, better-for-you, and seasonal or limited-time-offer (LTO) baked goods, catering primarily to retail grocery chains and private-label brands across North America. The purchase of Hollandia provides Commercial Bakeries with additional capacity, more seasonal product capabilities, and an expanded presence in the Canadian private label baked goods market.

SOURCE: Getty Images

Commercial Bakeries Corporation, a portfolio company of Graham Partners, has acquired wire cut and rotary molded cookie-maker Hollandia Bakeries.

Hollandia Bakeries is a manufacturer of hard and soft wire cut cookies, fruit-filled turnovers, gingerbread houses, and rotary molded cookies. The business primarily serves grocery retailers through private-label arrangements, emphasizing custom product formulations and holiday-themed baked goods. Family-owned Hollandia Bakeries, led by President Dan Simile, is headquartered 120 miles northeast of Detroit in Mount Brydges, Ontario.

Source: Hollandia Bakeries

The purchase of Hollandia provides Commercial Bakeries with additional capacity, more seasonal product capabilities, and an expanded presence in the Canadian private label baked goods market.

Toronto-headquartered Commercial Bakeries specializes in specialty, better-for-you, and seasonal or limited-time-offer (LTO) baked goods, catering primarily to retail grocery chains and private-label brands across North America. The company produces a range of cookie types such as sandwich crème cookies, chocolate-dipped products, and filled cookies. Commercial Bakeries has been a portfolio company of Graham Partners since May 2022, when the firm acquired the business from the founding Fusco family.

“We are delighted to welcome Dan Simile and the entire Hollandia Bakeries team into our expanded bakery network,” said Shawn Warren, CEO of Commercial Bakeries. “We are confident that together we will accelerate towards our vision of ‘Baking Up Better’ every day and in every way.”

Source: Hollandia Bakeries

“We are excited to announce this strategic partnership with Commercial Bakeries and Graham Partners,” said Dan Simile, the president of Hollandia Bakeries. “With this transaction, I anticipate significant benefits including increased management support and investment to accelerate our growth trajectory. I am confident that this acquisition will help us continue to deliver high-quality baked goods, while meeting the evolving demands of our clients. The hardworking team at Hollandia Bakeries are enthusiastic about this new chapter.”

“We are excited to add Hollandia to the Commercial Bakeries platform as it broadens and diversifies the company’s set of core product offerings,” said Andrew Snyder, a managing principal at Graham Partners.

Commercial Bakeries’ purchase of Hollandia Bakeries follows its May 2024 acquisition of Ohio-based Imagine Baking, a manufacturer of better-for-you crackers, cookies, biscuits, and brittle, focusing on the gluten-free and organic spaces.

Graham Partners, based in Philadelphia, acquires companies with EBITDA between $5 million and $50 million and will invest in smaller companies as add-on acquisitions to existing portfolio companies. The firm is sponsored by the Graham Group, an industrial and investment concern with interests in plastics, packaging, machinery, building products, and outsourced manufacturing.

“We look forward to partnering with the Hollandia team to deliver Commercial Bakeries’ strong R&D capabilities and focus on custom offerings to the customers Hollandia has traditionally served,” concluded Kedar Shirole, a vice president at Graham Partners.

Graham Partners was founded in 1988 and is headquartered near Philadelphia in Newtown Square, Pennsylvania.

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