ORIX Private Equity has made an investment in R2integrated, a digital and social marketing agency. This investment will be used to accelerate the company’s growth and allow R2integrated to pursue acquisitions in the digital and social marketing industry within US and international geographies.
R2integrated (R2i) is a digital agency that offers web content management, digital marketing, and social media expertise to a variety of clients from Fortune 500 companies to non-profit organizations. R2i clients include Microsoft, Under Armour, Black and Decker, Time Warner Cable, and Hershey’s. R2i has been recognized by Inc. magazine as one of the fastest-growing companies in the US and won numerous industry awards including multiple Webby, AMA Marketing Excellence, Addy and W3 awards for its work with clients. The company is based in Baltimore (www.r2integrated.com).
“We researched many companies in the digital marketing space. R2i stood out for its accomplished management team, industry thought leadership and market presence as a pre-eminent independent digital agency. We chose to invest with R2i in its continued pursuit of its growth strategies,” said Chris Smith, a Senior Managing Director of ORIX USA.
The current R2i management team, including Matt Goddard, Chief Executive Officer; Dave Taub, Chief Creative Officer; and Chris Chodnicki, Chief Technology Officer, will continue to lead the company. “We are pleased to establish a relationship with ORIX and its team, who will help us capitalize on new growth opportunities, support our financial needs, and enable us to respond quickly and forcefully to the dynamic digital and social media marketplace,” said Mr. Goddard.
ORIX Private Equity invests in middle market companies seeking equity capital of $5 million to $25 million. ORIX Private Equity is a business unit of ORIX USA, a Dallas-based financial conglomerate with more than 1,400 employees and primary offices in Dallas, New York, Los Angeles, Columbus and Minneapolis (www.orixpe.com).
© 2013 PEPD • Private Equity’s Leading News Magazine • 1-16-13